Comments on: Blog to add Real Value for your Business (Part 1) http://www.btbtraining.com/2008/08/14/blogging-to-add-real-value-to-your-business-part-1/ Business development and strategy , sales and marketing, social media Thu, 09 Feb 2012 07:13:33 +0000 http://wordpress.org/?v=2.5.1 By: BtbTraining.com | Business Coach, Leadership Coaching, Sales Coach http://www.btbtraining.com/2008/08/14/blogging-to-add-real-value-to-your-business-part-1/#comment-558 BtbTraining.com | Business Coach, Leadership Coaching, Sales Coach Mon, 25 Aug 2008 16:28:22 +0000 http://www.btbtraining.com/?p=241#comment-558 [...] part one , we talked about how some business bloggers create posts that resemble a series of reworded ads. [...] [...] part one , we talked about how some business bloggers create posts that resemble a series of reworded ads. [...]

]]> By: Niall Devitt http://www.btbtraining.com/2008/08/14/blogging-to-add-real-value-to-your-business-part-1/#comment-539 Niall Devitt Tue, 19 Aug 2008 09:30:08 +0000 http://www.btbtraining.com/?p=241#comment-539 Hi Richard, Not at all, I agree that good SEO is the critical factor in getting people to visit your site. Didn't intend to confuse but this post is about the thereafter. What happens after you get them there? How do you turn a visitor to your blog into a customer for your business? A blog gives a business a unique opportunity to communicate with potential customers, however some sites like the one mentioned end up using their blog to create a series of posts that are merely reworded ads for their products or service. In my opinion, potential customers can spot this a mile off and this type of marketing tactic ultimately adds no real value for the reader. Thanks for comments, Niall Hi Richard,

Not at all, I agree that good SEO is the critical factor in getting people to visit your site.

Didn’t intend to confuse but this post is about the thereafter. What happens after you get them there? How do you turn a visitor to your blog into a customer for your business?

A blog gives a business a unique opportunity to communicate with potential customers, however some sites like the one mentioned end up using their blog to create a series of posts that are merely reworded ads for their products or service.

In my opinion, potential customers can spot this a mile off and this type of marketing tactic ultimately adds no real value for the reader.

Thanks for comments,
Niall

]]> By: Richard McLaughlin http://www.btbtraining.com/2008/08/14/blogging-to-add-real-value-to-your-business-part-1/#comment-537 Richard McLaughlin Tue, 19 Aug 2008 06:22:35 +0000 http://www.btbtraining.com/?p=241#comment-537 You seem to write as if SEO was not related to sales and marketing. the most important thing in SEO is to properly use the words that people will search for. I see rookies plug keywords into their site meta tags, then never use them on the site. the reverse is also true, instead of writing IBM some people will write big blue. The first will be searched, the second less often. Good SEO and good copywriting are the 2 most important parts of sales & marketing You seem to write as if SEO was not related to sales and marketing. the most important thing in SEO is to properly use the words that people will search for. I see rookies plug keywords into their site meta tags, then never use them on the site. the reverse is also true, instead of writing IBM some people will write big blue. The first will be searched, the second less often.
Good SEO and good copywriting are the 2 most important parts of sales & marketing

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