Please read my orginal #FollowFriday post to understand how this works (more…)

Small is Beating Big

I’ve been noticing a not so subtle trend lately. One that should really get small businesses excited about the future.

Small is beating big for major accounts–Fortune 500 kind of accounts.

How is this possible? How are Chris Brogan and Jason Falls beating Oglivy Interactive, BBDO, Campbell-Ewald and the like for big-time interactive marketing and social media clients. How is Jeremiah Owyang and Altimeter Group beating Forrester and Gartner? (more…)

In the words of the great Dolly Parton.  However, in your job are you able to switch off when you leave the office or when you shut the computer down?

I appreciate that in the hotel industry and similar, which I grew up in, then the hours are erratic and you’re on call to the residents during unsociable hours perhaps.

I believe for most SME’s these days that they need to be thinking like an hotel – whenever the customer wants to contact you, make sure you’re available.  Maybe it’s because of my upbringing that I feel this way – I’m sure you’ll let me know if I’m wrong. (more…)

Borrowed this idea from @barneyausten over at My Project Tracker blog.

“I read a great post from Chris Brogan the other week about using a blog post to be able to share more about why you recommend following someone on Twitter. I thought it was a great concept”

Here are some top #sales folks to follow on Twitter (more…)

I’m sometimes asked where I go to for social media know-how, the simple answer is that virtually everything you need to know is available online. There are many great social media blogs who publish straight forward & practical advice & know-how.  Here are 10 truly excellent blogs to get you started. (more…)

I’ve spoken about my admiration for Linkedin and how to use it as a development tool for business before. Linkedin groups are a wonderful way to market you and your business, make connections and have your questions about business answered. I am a member of many Linkedin groups and try to participate as much as possible. Here is a list of the top 30 Irish Linkedin groups by number of members. (more…)

Umair Haque writes an exceptional thought provoking piece called The Social Media Bubble at Harvard Business Review.

He advances this hypothesis:

“Despite all the excitement surrounding social media, the Internet isn’t connecting us as much as we think it is. It’s largely home to weak, artificial connections, what I call thin relationships. (more…)