How aware are you of your language?  Do you know that there are certain words that are used in everyday language that seriously affect your outcomes and in a negative way?  Here are just nine of them, how many do you use regularly? Read the rest of this entry »

Supported by Ulster Bank, Small Business Can is the fastest growing small business network in the UK & Ireland today. Read the rest of this entry »

I recently gave a talk on Social Media to the Kildare branch of Network Ireland. Network Ireland provides a forum where women in business, the professionals, and the Arts can exchange ideas and increase their business contacts.

I think it’s fair to say that while within the group there was a realisation as to the need to be actively using social media; there was also trepidation around where to start, how much time to spend and the technical knowledge that was required. Read the rest of this entry »

Buyers in Fortune 1000 organizations say the challenge facing professional sales teams is to adapt how they sell to how buyer’s are going to buy.  They have told us that high value buying is developing into a science around the allocation of scare recourse to major projects and purchases. Read the rest of this entry »

“John Jantsch, author of ‘Duct Tape Marketing,’ suggests trying … networks that cater to business owners, such as Biznik and BizSugar.” – Three Best Ways to Use Social Media in the Wall Street Journal, Dec. 16, 2009 Read the rest of this entry »

Please read my orginal #FollowFriday post to understand how this works Read the rest of this entry »

I’ve had the pleasure and sometimes the misfortune of attending lots of interviews over the years. During this time, I’ve got to experience the interview process from both sides – as a potential candidate and as an interviewer.

Something that grates with me is why so many downright silly interview questions continue to be asked even though they are clearly pointless & invariably just waste time??

Here are my 10 MOST STUPID interview questions EVER & some tongue in cheek answers

Read the rest of this entry »

Please read the following post from my good friend Jonathan Farrington, It’s simply unbelieveable but unfortunately it’s true.

When Plagiarism Is NOT Flattering

I would like to introduce you to Michael J. Roman - Michael who? Exactly. But after today, I suspect so many more people will be familiar with that name, as it flies around the “Blogosphere” and becomes the topic of much “Twittering” Read the rest of this entry »

Please read my orginal #FollowFriday post to understand how this works Read the rest of this entry »

Small is Beating Big

I’ve been noticing a not so subtle trend lately. One that should really get small businesses excited about the future.

Small is beating big for major accounts–Fortune 500 kind of accounts.

How is this possible? How are Chris Brogan and Jason Falls beating Oglivy Interactive, BBDO, Campbell-Ewald and the like for big-time interactive marketing and social media clients. How is Jeremiah Owyang and Altimeter Group beating Forrester and Gartner? Read the rest of this entry »

In the words of the great Dolly Parton.  However, in your job are you able to switch off when you leave the office or when you shut the computer down?

I appreciate that in the hotel industry and similar, which I grew up in, then the hours are erratic and you’re on call to the residents during unsociable hours perhaps.

I believe for most SME’s these days that they need to be thinking like an hotel – whenever the customer wants to contact you, make sure you’re available.  Maybe it’s because of my upbringing that I feel this way – I’m sure you’ll let me know if I’m wrong. Read the rest of this entry »