Guest Post: Social Media: It’s about People not Tools
Tuesday, April 20th, 2010In my first Bloggertone post – Social Media inside the Corporation – I introduced the story of how a personal interest in what we then referred to as Web 2.0, had grown into a key business initiative inside the organisation where I work, which we now call SNBC (Social Networking & Business Collaboration). It has been an exciting journey over the last two plus years, with many twists and turns as we have adapted to the various challenges of trying to increase usage of Social Media for internal communication and collaboration. (more…)
