Published by Niall Devitt, Btb Business Training

Because this site is relatively new ( Jan 08), I have been trying since the start of the year to build up our PageRank and of course visitor numbers.

On Tuesday the 29th of April, we received our first official PageRank and in the post “Website Performance against Google’s Benchmarking” I discussed how the site was performing in terms of visitor numbers.

So here’s the update:

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Published by Niall Devitt, Btb Business Training

Search engine Optimisation (SEO) is the process of increasing the volume of traffic to your website from the search engines for the keywords your target audience are using when searching for your products or service. The higher your site ranks for these keywords in Google and the other search engines increases the lightly hood of potential customers finding your site and buying your products.

Studies show over 40% of people clicking through on the number one ranked site with the numbers of clicks rapidly decreasing as you move down from position to position. In fact 80% of people do not search more than two pages deep so appearing on page number seven makes your website almost invisible to potential customers.

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Published by Niall Devitt, Btb Business Training

A few weeks back I posted “PageRank Thank Google” where I talked about getting our first PageRank for this, our new site. PageRank is a numeric value that represents how important a page is on the web and goes right up to 10, in other words, its one of the important factors in helping to get new visitors on to your site.

Google Analytics is a free tool offered by Google that generates detailed statistics about these visitors. it shows you how people found your site, how they explored it, and how you can enhance their visitor experience. Improve your website return on investment, increase conversions, and make more money on the web.

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