Here is a little more detail on a second TSE 2.0. feature.

Introducing Top Sales Experts 2.0 How-To Guides.

Our How-To Guides come in Video, Audio, and Article formats.

This “How to” section can be likened to a sales encyclopaedia that contains practical applications for every aspect of the sales role. As the demands placed on front-line sales professionals grow with their ever-increasing responsibilities to perform under high-pressured situations, finding quick solutions becomes vital.

You can select a technique from a huge range of topics that enable you to grasp a core understanding about how to implement each technique, easily and efficiently. Each of these techniques has been categorised into twelve core sections.

• Account Management
• Business Development
• Cold Calling
• Marketing
• Negotiation
• Objections
• Presentations
• Prospecting
• Qualification
• Recruitment
• Sales Leadership
• Self Improvement

To improve your user experience we have also added icons beside each title to let you know what format the How to Guide is in.

Imagine for a moment that you have just come off the phone with a key customer. She tells you that your competitor is very keen to win her business and has offered a fantastic price. What do you do? How best to handle the situation?

Now imagine that at the click of a mouse, you can get specific advice on how to handle this exact situation from internationally acclaimed experts, people like Jill Konrath, Jonathan Farrington, Christian Maurer and Steve Martinez.

That’s what the TSE How-To Guides are, practical advice from the best at your fingertips in real time.

Yesterday was Saint Patricks day and the TSE Daily Interview featured 2009 Stevie Award winner for Sales Education Leader of the year, TSE very own Keith Rosen.

Steve talks about why sales managers need to make a fundamental change, and coach process rather than result. Make no mistake, this is brilliant advice.